---
title: Sunday Safari Ft. Emily Singer
description: "Emily Singer is a content marketer for Daily Harvest by day and the brains behind one of our favorite newsletters, Chips + Dips, by night. Emily shares her her five favorite stores near her home in Gowanus, Brooklyn. Emily shares her five favorite stores in NYC and Brooklyn: The Primary Essentials, Sounds Shop, BKLYN Larder, Books are Magic and Coming Soon NY."
image: https://blog.traub.io/hubfs/Emily%20Singer.jpg
---

[![logo-vert-traub (2)](https://blog.traub.io/hs-fs/hubfs/TRAUB_September2019/Image/logo-vert-traub%20(2).png?width=456&height=312&name=logo-vert-traub%20(2).png "logo-vert-traub (2)")](http://traub.io/)

- [Who We Are](https://www.traub.io/who-we-are/)
- [What We Do](https://www.traub.io/what-we-do/)
- [Meet Our Team](https://www.traub.io/our-team/)
- [See Our Work](https://www.traub.io/case-studies/)
- [Read Our Content](https://www.traub.io/read-our-content/)
- [Traub Capital](https://www.traub-capital.com/)

# Sunday Safari Ft. Emily Singer

By [Michal Edelman Tepper & Daniella Fischel](https://blog.traub.io/blog/author/michal-edelman-tepper-daniella-fischel) On July 22, 2019

[![Share on facebook](https://cdn2.hubspot.net/hub/3275719/hubfs/hs_marketplace_assets/modules/Social_Sharing/81/facebook-color.png?width=24&name=facebook-color.png)](http://www.facebook.com/share.php?u=https://blog.traub.io/blog/sunday-safari-emily-singer&utm_medium=social&utm_source=facebook) [![Share on linkedin](https://cdn2.hubspot.net/hub/3275719/hubfs/hs_marketplace_assets/modules/Social_Sharing/81/linkedin-color.png?width=24&name=linkedin-color.png)](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.traub.io/blog/sunday-safari-emily-singer&utm_medium=social&utm_source=linkedin) [![Share on twitter](https://cdn2.hubspot.net/hub/3275719/hubfs/hs_marketplace_assets/modules/Social_Sharing/81/twitter-color.png?width=24&name=twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https://blog.traub.io/blog/sunday-safari-emily-singer&utm_medium=social&utm_source=twitter&url=https://blog.traub.io/blog/sunday-safari-emily-singer&utm_medium=social&utm_source=twitter&source=tweetbutton&text=)

**SUNDAY SAFARI**

 

Emily Singer is a content marketer for Daily Harvest by day and the brains behind one of our favorite newsletters, [Chips + Dips](https://chipsanddips.substack.com/), by night. Emily shares her five favorite stores near her home in Gowanus, Brooklyn. 

 

You probably get too many newsletters to even keep track. We get it, so do we. But you are going to need to make some space for one more. Emily Singer's Chips + Dips newsletter is consistently among the most insightful and differentiated among the contenders in the consumer retail space. In addition to small news bites (the "chips") and deeper dives ("the dips"), you get a bonus recipe at the end for a "real dip" (past dips have included a jammy zucchini and a pea and fava bean dip). 

Emily shared with us her favorite local stores and explained that "the common theme is that these are all stores that invite and reward exploration, browsing, and touching." We love her emphasis on local stores and the importance of discovery in a great retail experience. Check our her picks below!

 

---

 

**1. THE PRIMARY ESSENTIALS**

*Cobble Hill, Brooklyn | [Website](https://theprimaryessentials.com/)*

![Primary Essentials](https://blog.traub.io/hs-fs/hubfs/Primary%20Essentials.jpeg?width=750&name=Primary%20Essentials.jpeg)

 

"If I could copy/paste a store into my apartment, it would be TPE. Everything they stock is quiet and understated and just really, really beautiful." 

 

---

 

**2. SOUNDS**

*Park Slope, Brooklyn | [Website](https://shopsounds.nyc/)*

![Sounds Shop](https://blog.traub.io/hs-fs/hubfs/Sounds%20Shop.jpg?width=750&name=Sounds%20Shop.jpg)

 

"It's wellness-oriented, beautifully curated, and doesn't take itself too seriously. They serve fancy slushies and have a little backyard, too — it's a nice little escape from the crowds and strollers along 7th Avenue." 

---

 

**3. BKLYN LARDER**

*Prospect Heights, Brooklyn | [Website](https://www.bklynlarder.com/)*

![BKLYN Larder](https://blog.traub.io/hs-fs/hubfs/BKLYN%20Larder.jpg?width=750&name=BKLYN%20Larder.jpg)

 

"I love, love, love specialty grocers, and BKLYN Larder is one of the best. I'll stop in to pick up some high-quality vinegar, fancy grains, and a pack of their spiced nuts (they're truly next level)." 

 

---

 

**4. BOOKS ARE MAGIC**

*Cobble Hill, Brooklyn | [Website](https://www.booksaremagic.net/)*

![Books Are Magic](https://blog.traub.io/hs-fs/hubfs/Books%20Are%20Magic.jpg?width=750&name=Books%20Are%20Magic.jpg)

 

"As a voracious reader, bookstores have a magnetic pull on me. Books Are Magic is one my favorites — their recommendations are always spot-on and they host great talks." 

 

---

 

**5. COMING SOON**

*Lower East Side | [Website](https://comingsoonnewyork.com/)*

![Coming Soon NY](https://blog.traub.io/hs-fs/hubfs/Coming%20Soon%20NY.jpg?width=712&name=Coming%20Soon%20NY.jpg)

 

"Equal parts retro and contemporary, Coming Soon is my first destination any time I need to buy a gift." 

 

---

If you don't already, follow us on Instagram [@theretailsafari](https://www.instagram.com/theretailsafari/) as we highlight some of our favorite brands and concepts and take you with us on our retail safaris in NYC and beyond.  

### Subscribe Here!

477 Madison Avenue, 18th Floor  
 New York, NY 10022  
 (646) 723-2990

[info@traub.io](mailto:info@traub.io) <https://www.instagram.com/>

![TRAUB](https://blog.traub.io/hubfs/TRAUB_September2019/Image/traub-logo.png)

- [Who We Are](http://traub.io/who-we-are/)
- [What We Do](http://traub.io/what-we-do/)
- [Meet Our Team](http://traub.io/our-team/)
- [See Our Work](http://traub.io/case-studies/)
- [Read Our Content](http://traub.io/read-our-content/)
- [Traub Capital](https://www.traub-capital.com/)

Traub © 2023