--- title: "This Week on The Safari: Elyce Arons, Founder & CEO of Frances Valentine" description: Traub's Safari podcast is a guided tour around the retail, brand and consumer landscape. This week, Kate Doerge interviews Elyce Arons, co-founder & CEO of Frances Valentine. image: https://blog.traub.io/hubfs/Safari%20background%20image/image-Apr-16-2021-06-25-53-56-PM.png --- [![logo-vert-traub (2)](https://blog.traub.io/hs-fs/hubfs/TRAUB_September2019/Image/logo-vert-traub%20(2).png?width=456&height=312&name=logo-vert-traub%20(2).png "logo-vert-traub (2)")](http://traub.io/) - [Who We Are](https://www.traub.io/who-we-are/) - [What We Do](https://www.traub.io/what-we-do/) - [Meet Our Team](https://www.traub.io/our-team/) - [See Our Work](https://www.traub.io/case-studies/) - [Read Our Content](https://www.traub.io/read-our-content/) - [Traub Capital](https://www.traub-capital.com/) # This Week on The Safari: Elyce Arons, Founder & CEO of Frances Valentine By [TRAUB](https://blog.traub.io/blog/author/traub) On May 20, 2024 The Safari is a guided tour around the retail, brand and consumer landscape. Mortimer Singer and Kate Doerge interview the brightest and most innovative industry leaders who share how they are shaping and evolving the industry in the years to come.   [![Elyce-Arons](https://blog.traub.io/hs-fs/hubfs/Elyce-Arons.jpg?width=400&height=400&name=Elyce-Arons.jpg)](https://www.instagram.com/traubconsulting/)     **The Joyful Fashion Brand: Elyce Arons, Co-founder & CEO of [Frances Valentine](https://francesvalentine.com/)** Elyce Arons is the founder and CEO of Frances Valentine, a New York-based luxury apparel and accessories company. Frances Valentine celebrates the power of personal style through clothes and accessories that boost your mood and tell a story. A 35-year fashion veteran, Elyce famously chased her passion for fashion all the way from Kansas to New York City alongside her best friend, Kate, and co-founded Kate Spade in 1993. Elyce shepherded the company from inception to international success, growing it into one of the most iconic brands in modern fashion history—and was instrumental in its 2006 sale to Neiman Marcus Group. In 2016, Elyce, Kate, and Andy Spade launched Frances Valentine as an evolution of their joyful style aesthetic; a brand with heart, soul, and a story to tell.   Listen to the episode on [Spotify ](https://open.spotify.com/episode/7JK5Mp1e8v6UBtqZzjZEIi?si=cor1maMLRHO9qu6rFtzusw)and [Apple Podcasts](https://podcasts.apple.com/us/podcast/the-joyful-fashion-brand-co-founder-of-frances/id1477880079?i=1000656138265) Please do spend some time listening and if you like what you hear, please like and subscribe. ### Subscribe Here! 477 Madison Avenue, 18th Floor New York, NY 10022 (646) 723-2990 [info@traub.io](mailto:info@traub.io) ![TRAUB](https://blog.traub.io/hubfs/TRAUB_September2019/Image/traub-logo.png) - [Who We Are](http://traub.io/who-we-are/) - [What We Do](http://traub.io/what-we-do/) - [Meet Our Team](http://traub.io/our-team/) - [See Our Work](http://traub.io/case-studies/) - [Read Our Content](http://traub.io/read-our-content/) - [Traub Capital](https://www.traub-capital.com/) Traub © 2023